Ensuring Trust Through Verification

To maintain trust and transparency, the QUDAL - Quality Medal includes a robust verification system that ensures every award is authentic and grounded in independent consumer research. At the center of this system is a unique digital certification code, embedded in both physical and digital formats, which links directly to the official QUDAL - Quality Medal verification page.

Verification for Physical and Digital Use

For physical awards, this certification code is integrated into the design of the QUDAL - Quality Medal or included in its supporting documentation, allowing users to verify the award’s legitimacy through the official QUDAL website. Digital QUDAL - Quality Medal badges follow the same strict standards. Although the badge may not display the code visibly, it must link to its corresponding certificate page to ensure authenticity and prevent misuse.

Transparent Certificate Pages

Each certificate page clearly outlines the key details of the award, including the brand or product name, the category, the research methodology used and the organization responsible for the data collection. This transparency reinforces the credibility of the QUDAL - Quality Medal as a reflection of consumer-perceived quality.

Simple and Secure Verification Process

Anyone can verify a QUDAL - Quality Medal by visiting the QUDAL website and entering the unique certificate code. The system instantly confirms whether the award is genuine and issued based on survey results collected from verified respondents.

Through this process, ICERTIAS reinforces its commitment to clarity, integrity and compliance with EU regulations. The QUDAL - Quality Medal remains a reliable indicator of how consumers experience and rate quality, based not on marketing language but on real perception.