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Your Better Life Starts with ICERTIAS Certifications

Have you heard of the Best Buy Award, QUDAL – Quality Medal, or Customers' Friend? Let them bring simplicity, confidence, and joy to your choices.

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Empowering Communities with ICERTIAS

By encouraging quality, fairness, and value, ICERTIAS transforms markets and eliminates unfair practices. In this way, it encourages community trust, innovation, and engagement.

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Building Trust, Driving Certified Growth

By promoting excellence, ICERTIAS positions certified companies as industry leaders, increasing their credibility, market share, and customer satisfaction.

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Journal

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How QUDAL Becomes a Strategic Quality Signal for Brands in 2026

22.01.2026

In a cautious 2026 market, QUDAL - Quality Medal helps brands build confidence through perceived, consumer-validated quality

In 2026, Price Attracts Attention, But Quality Secures Retention

19.01.2026

Why Price, Quality, and Care Now Matter Most in 2026

16.01.2026

Twenty Keywords Every Marketing Manager Must Master

12.01.2026

What Drives Consumer Buying Decisions in 2026

05.01.2026
  • Best Buy Award / About

The Trusted Benchmark for Quality and Value

Recognizing brands that deliver exceptional value, the Best Buy Award is based on consumer surveys identifying the best price–quality ratio. It helps individuals make confident choices and supports businesses in building trust through proven quality, affordability, and reliability.

  • Customers' Friend / About

Recognizing Leaders in Customer Experience

Customers’ Friend is a data-driven recognition framework that highlights organizations delivering consistent excellence in customer experience and service performance, grounded in transparent analysis of verifiable consumer-facing metrics.

  • QUDAL - Quality Medal / About

QUDAL - The Benchmark for Perceived Quality

QUDAL - Quality Medal honors brands consumers rank highest for quality, based on independent national surveys. Focused solely on excellence, it reflects public perception across industries and encourages companies to meet rising expectations through consistent product and service quality.

Selected ICERTIAS Laureates

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